Trend Reports/Insights - Jackie Gutierrez-Jones

Livability • 12th February 2019

Livability Trend Report: All the Right Moves

What do Millennials want? Welcome to the $200 billion question. And that’s no arbitrary number. According to a report by Forbes, Millennials had a collective spending power of $200 billion in 2017, and in 2018 will have the most combined spending power of any generation.

Stylus | Innovation Research & Advisory • 19th April 2016

Hispanicize 2016

Marketers, influencers, business executives and community leaders took a closer look at the ever-growing US Hispanic population during the Hispanicize conference in Miami this month. Gen Z and the Latino economic muscle dominated the discussion, as did ways to best engage with subcultures.